Passion Struck with John R. Miles cover image

Dan Heath on How to Reset Your Brain for Success | EP 562

Passion Struck with John R. Miles

CHAPTER

The Knowledge and The Meaning of Mattering

This chapter explores the demanding training London cab drivers undergo, known as 'the knowledge,' juxtaposed with the simpler requirements for ride-sharing services like Uber. It highlights the importance of meticulous knowledge in various professions and how individuals find fulfillment in their work, illustrated by personal anecdotes and reflections on significant discussions with influential figures. The chapter ultimately underscores the deeper concept of 'mattering' in people's lives and its broader implications for communication and community impact.

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