
Niching, Positioning, and Marketing a Meditation Coaching Business w/ Giovanni Dienstmann
The Art & Business of Meditation
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Niche Specialization and SEO Strategy for Business Growth
The chapter explores the significance of niche specialization in meditation coaching and the effectiveness of SEO for business growth. Discussions revolve around the impact of organic search, creating evergreen content, and transitioning strategies in response to algorithm changes. It emphasizes the value of niching down, persistent marketing efforts, and the importance of failure in shaping successful business endeavors.
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