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The Future of Weight Loss: GLP-1 Medications and Coaching
This chapter explores the implications of GLP-1 agonists like semaglutide on the fitness and diet industry, questioning traditional weight loss methods and the evolving role of nutrition coaches. It emphasizes the importance of maintaining foundational health behaviors alongside these medications, advocating for a holistic approach to fitness coaching that incorporates behavioral change. The discussion highlights the need for coaches to adapt and support clients in navigating the complex relationship between medication use and healthy lifestyle choices.