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How to find — and keep — product-market fit | Bob Moore (Co-founder and CEO at Crossbeam, ex-RJMetrics and Stitch Data)

In Depth

CHAPTER

E-Commerce Analytics and Strategic Evolution

This chapter explores the development of innovative software for e-commerce analytics, emphasizing its role in tracking customer behavior and sales trends. It recounts the journey of a tech company navigating challenges in maintaining product-market fit amid market shifts and competitive pressures. The discussion includes strategic insights on corporate acquisitions, product pivots, and the importance of intellectual honesty for founders scaling their ventures.

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