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The Potential of Artisanal Meals and Ghost Kitchen Restaurants
This chapter explores the potential of starting a restaurant using a hyphen kitchen management system and fulfilling orders through platforms like DoorDash or Uber Eats. It discusses parallels with the craft beer industry and the possibility of small bowl makers being acquired by larger chains. The chapter highlights the low startup costs and the ease of running a business from a computer, emphasizing the importance of marketing in this ghost kitchen restaurant concept.