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304 The Practice by Seth Godin

The Marketing Book Podcast

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Writing Is a Universal Solvent for Creatives

You write that writing is a universal solvent for creatives. So how would that apply to somebody who doesn't necessarily think of themselves as let's say a blogger or a copywriter? You know, there's data that shows that some people don't have a voice in their head the way others do and they fake it pretty well. Most people narrate their day. We have that internal narrator. That's a form of writing. And writing it down is really powerful.

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