Rapid Response: The truth about what we watch, with Nielsen’s David Kenny
Masters of Scale
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Navigating Diversity in Media Analytics
This chapter explores the launch of Race Notes Inclusion Analytics, a tool to analyze diversity in programming and its audience. It discusses the significance of accurate representation and inclusivity in media, especially in a rapidly changing landscape influenced by social media and evolving viewer behaviors. The speakers emphasize the need for trusted measurement systems and the responsibilities of media leaders in championing truthfulness and representation.
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