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17min chapter
#217: Jared Belsky, CEO of Acadia – Avoid the dysfunction tax
How Leaders Lead with David Novak
Enhancing Client-Agency Alignment
This chapter explores the critical need for alignment between agencies and their clients by prioritizing broader business goals over singular metrics. Through personal anecdotes and discussions on key skills, the speakers highlight the significance of transparency and effective communication in building strong client relationships. They also emphasize the importance of soft skills in leadership and the necessity of flexibility in contracts to adapt to clients' evolving needs.
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