2min chapter

The Quiet Light Podcast cover image

How To Succeed in a Tough DTC Men’s Skin Care Market

The Quiet Light Podcast

CHAPTER

How to Sell Skin Care to Men

The system is the key for me. I mean, when you would go into a car for or a big C or boots and in Asia or UK, there would be a plethora of skin care. And to me, it just seemed completely ridiculous. Like that is not, you know, the mentality of men. It's obviously very different in my humble opinion than the way women think about themselves and the way they look.

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