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The Idea of Tentational Bundling
In this idea of willpower leveraging, it made me think of this idea of temptation bundling from the psychologist Katie Milkman. It's basically, if there's something you don't like to do, you bundle it with something you do like to do. The example she gave from her own personal life is she did not like exercise. She said, well, I'll allow myself to watch my really trashy TV shows or read a trashy book that I really, really enjoy. But only when I exercise. Actually, exercise became this thing she looked forward to because she got to watch her shows that she wanted to watch and read the books she wanted to read. You're being the elephant