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#55: Adam Ferrier - How To Use Customer Psychology To 10x Your Marketing

Startup Diaries

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Introduction

"I hate this whole fail fast thing. I think it's try to win, try to do something you're going to be good at," says consumer psychologist and marketing expert Andrew Boulden. "Early wins are kind of built on themselves and builds its own momentum", he adds. The pair will talk about how they got their start in the business world as well as some insights into what makes them tick.

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