Effective Storytelling at Work: Zena Barakat & Brian Janosch
Creative Confidence Podcast
00:00
The Power of Storytelling
Zaina: Storytelling is how, I mean, we love stories. They motivate us, they help us connect to one another and they also help us envision a future that we can't do otherwise. Brian: When storytelling gets contextualized in the world of business, it's often kind of considered either like advertising or marketing. Zano: It's about sharing an idea behind a vision; story is central to the way businesses are funded for good.
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