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Evolution of Business Idea and Product Development
This chapter explores the journey from recognizing a need to developing a service-oriented approach in a business idea, focusing on tech integration, pricing models, and client preferences. It details the transition from service to product, the development of a curriculum, and strategies for consistent sales through 'always on' strategies and workshops. The discussion also emphasizes the value of charging for workshops with high-value content and utilizing tools like ClickFunnels for effective structuring.