AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
3min chapter
#401 - Rory Sutherland - The Psychology Of Transport, Google Maps & Bear Attacks
Modern Wisdom
Charley Says That You Should Always Tell Your Mummy
Advertising that features animals is more effective than advertising that doesn't, says the writer. He points to a number of successful ad campaigns using cats and squirrels. But he admits it's almost impossible for him to make such a claim in front of clients.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode