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4min chapter
Avoiding AI Swirl
MarTech Podcast ™ // Marketing + Technology = Business Growth
Introduction
This chapter uncovers the buzz and investments in AI technology in marketing, focusing on large language models such as chat GPT. It examines marketers' objectives in leveraging AI and the changing demands of brands looking to integrate AI into their plans, discussing the hurdles and advantages of incorporating AI into business practices.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode