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EP 17: Mastering Tik-Tok, Content Creation Challenges and the Evolution of Commerce | Ashwinn Krishnaswamy, Partner at Forge

Social Studies

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Evolution of TikTok Content Creation and Brand Strategies

Discussing the shift in TikTok content creation trends, the importance of thoughtful brand strategies, and the impact on commerce strategies. Exploring successful content pillars, challenges in staying relevant, and potential legislative hurdles. Highlighting successful product marketing strategies and the significance of influencers and affiliates in content creation.

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