B2B brand building in the era of AI with Jon Lombardo and Peter Weinberg
Uncensored CMO
00:00
Building a Distinct Brand Image with Unique Colors and AI Insights
The speakers discuss strategies for establishing a unique brand identity for Evidenza, including using jingles, distinctive colors like green and gold, and leveraging AI for branding. They also consider the use of bold colors like hot pink and draw comparisons to other brands with distinct color schemes.
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