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The Calculus of Fun (Ep. 3)
Gamecraft
What Happened to Casual Games in the 90s?
In 1999, only three of the top selling PC games by units were traditional core games. Robert Westmoreland's ability to study data at Walmart led him to realize that the audience for games was way bigger than publishers really imagined. When we finally saw things like Dear Hunter and Barbie's fashion designer come to market and really blow doors, we had to respond.
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highlights
Listen to the best highlights from the podcasts you love and dive into the full episode