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Making the business case for curation 💼 Robyn Kerkhof, Blinkist

The Art of Curation

CHAPTER

The Power of Human Curators and Algorithms

I think humans are winning when it comes to contextualization. Serendipity can only be created in specific contexts, right? And I think machines have a hard time to see and point out connections between different books, between different content pieces,. Between ideas even, and to explain why this connection is important. For organizations to win in the future, they will need to combine the power of humans and algorithms. The amount of data that machines can take into account for that decision making is really incredible.

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