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Adapting Agencies for the AI Era

The Duct Tape Marketing Podcast

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Navigating the Competitive Landscape: AI's Impact on Marketing Agencies and the Job Market

This chapter explores how artificial intelligence is reshaping marketing agencies and the job market, creating a paradox where increased competition drives demand for skilled marketers. It highlights the necessity for strategic leadership over basic tactics and speculates on the evolving job landscape influenced by AI advancements.

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