The Exit Five CMO Podcast (Hosted by Dave Gerhardt) cover image

Kevin "KD" Dorsey on why every VP Sales should love copywriting, understanding how people buy, how to interview your customers, and why he hates the sales deck

The Exit Five CMO Podcast (Hosted by Dave Gerhardt)

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The Only Perspective That Matters Is Theirs

I like that i just put locos in it also, because i think it's valuable to give, like, ay, before we go into this demo. The key on, we can't tell them are perspective on the market. The only perspective that matters is theirs. And here's why. Why did they show up to the call? They got a itch that needs to be scratched. So you have to give people what they want early.

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