3min chapter

The ONE Thing cover image

394. Reclaim Your Intention: A Productivity Discussion with Chris Bailey

The ONE Thing

CHAPTER

The Role of Dopamine in Multitasking

Dopamine is a chemical neurochemical that makes us feel as though pleasure is right around the corner. There's also what is called a novelty bias embedded within our brain's prefrontal cortex, the logical part of our mind by which for every new and novel thing we direct our attention at, we get a score of dopamine. And so we kind of bounce around in this dopamine fueled feedback loop, never truly feeling as if we've arrived at what we need to be doing.

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