How Much Money Does a Hit Movie Really Make (and a Flop Really Lose)?
The Town with Matthew Belloni
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Creating a Secondary Market for Content and Talent Participation
The chapter explores the idea of establishing a secondary market for talent participation in film and television, allowing writers, actors, and producers to monetize their back end participation by selling it to investors. It discusses the benefits of this approach and delves into the evolution of the business, including its involvement with institutional investors. The chapter also touches on the revenue distribution and negotiations between movie studios and theater owners, as well as the emergence of new revenue streams in the industry.
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