TMBA546: Adjusting to the 'New Normal'
Tropical MBA: Entrepreneurship & Founder Lifestyle
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Navigating Entrepreneurship Through Crisis
This chapter explores the trials faced by a CEO of a growth marketing agency during the COVID-19 pandemic, reflecting on his transition from finance to entrepreneurship. It emphasizes the importance of adaptability, understanding customer needs, and building credibility through strategic networks. The discussion also highlights personal growth within supportive environments and the pursuit of financial resilience in changing economic landscapes.
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