S2E7: BCG-Style Case Walkthrough with Experienced Hire
Strategy Simplified
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What's the Average Contribution of the First Year App Activity?
The average contribution of the first year app activity is $15. If the discount that we're giving is $100, the contribution is $50. So my question to you is across the entire pool of everyone that we are marketing to and offering us to, what would you say the total contribution is for these folks? Jensen: I've got details on this. I have details on the value of the promotion to us. And then I also have details on a potential alternative.
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