
Marketing for Small Businesses with Mark Ritson
Marketing Meetup Podcast
00:00
Multi-Channel Integration for Small Businesses
The more channels that you get involved with the better. Adopt four or five different channels for small businesses. Use founder based pr people are more interested in the story of people that have created a brand than the brand itself. You bastardize your own story a little bit to position the brand appropriately but stuff like that can still work.
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