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Display Advertising - Grow or Slow?
I think search is the best way to acquire demand for a business, and we already are seeing it. And I think the way that Google actually beats Chad GPT is actually improving the snippets. That's going to be really disruptive to brands who rely on search. If you're spinning a lot of display, I recommend rethinking that strategy. Email marketing grow or slow. The same. SMS slash WhatsApp, like other forms of messaging marketing grow orslow.