The White House Is Holding Policy Briefings For TikTok Creators
The NPR Politics Podcast
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Leveraging TikTok Influencers for Policy Communication
This chapter explores the White House's strategy of leveraging social media influencers, particularly on TikTok, to convey important policy messages to a younger audience. The discussion highlights key briefings conducted by the Biden administration on significant topics like the Inflation Reduction Act and the war in Ukraine, showcasing the shift towards modern digital communication.
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Transcript
