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457 High Impact Content Marketing by Purna Virji

The Marketing Book Podcast

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High Impact Content Marketing

Purna Virji shares her experiences and insights in marketing, discussing the challenges and opportunities of content marketing in today's digital landscape. The chapter highlights common mistakes made by marketers and emphasizes the need for a grounded strategy. It also explores the importance of focusing on people first, balancing content creation with distribution, and promoting content effectively.

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