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14min chapter
#148: Kevin Espiritu – How Epic Gardening went from a blog to a video empire.
Creator Science
Navigating Growth and Team Dynamics in Content Creation
This chapter delves into the challenges faced by creators as they manage an expanding content pipeline and growing team dynamics. It emphasizes the importance of hiring strategically, including the need for a dedicated head of content and support roles, while navigating the emotional complexities of team management. The discussion also highlights evaluating business opportunities and marketing strategies essential in the creator economy, underlining the realities of scaling a creative enterprise.
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