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Competitive Advantage and Moats for Small SaaSes, Part 2

Software Social

CHAPTER

Investing in a Perfectly Competitive Market

Geocodial is in a perfectly competitive market from an economic perspective. We have features that our competitors don't but I quite frankly feel like it would almost be irresponsible for me to go out and an ask an investor To invest in a perfectlycompetitive market where I am full aware that we do not have that potential for for competitive advantage. That doesn't mean it's not a good business Right to what we said earlier that doesn't mean that those brands that aren't as defensible as say telegraph tables Cables like doesn't mean they're not good brands or that they're not bad businesses.

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