4min chapter

My First Million cover image

How To Get Started With Building An Audience in 2022

My First Million

CHAPTER

What's the Difference Between Your Pod Brand and Your Personal Brand?

The problem is that audience building as a brand is hard. It's hard to create affinity when it's not coming from a human face. I've noticed personal brands are easier to grow, but I also do, I want my company thing to grow. If you're an individual trying to grow like a media property, you should put it under a brand umbrella because you can't ever sell you.

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