My First Million cover image

The Acquired Podcast Hosts: How They Started and Grew a Multimillion Dollar Podcast

My First Million

CHAPTER

The Business of Corporate Podcasts

This chapter discusses the potential of establishing a corporate podcast agency that aids companies in creating both internal and external podcasts for relationship building and sales. It examines the varying dynamics of the podcasting industry, particularly its profitability and vulnerability in economic downturns, while evaluating the role of AI in investment trends. The speakers reflect on their podcast's growth, valuation strategies, and the challenges associated with sustaining organic audience growth.

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