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#199: Stephen Dubner -- The Art of Storytelling and Facing Malcolm Gladwell in a Fist Fight

The Tim Ferriss Show

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How to Grow the Reach of Your Podcast

For every 30 minutes of freeconomics radio that we put out as a finished podcasters probably at least, typically, at least three to five hours of tape that doesn't make the cut. If you want to grow the reach of your podcast, you produce good and consistent content period. People will be enthusiastic about finding and consuming and even promoting for you what you're making. You should try to spend 95% of your time doing that, and maybe five % at a time worrying about growing the reach ofyour podcast.

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