How Did You Financing Your Growth?

In the early days, we also focused on coaches and that did not work. And so we kind of threw that by the wayside and focused on therapists from like, I don't know, 2014 or so all the way through till going into 2020. Everything was self-funded in the early years until about, I think it was 2016 or 2017. It got to the point that every single dollar that came into the business was focused on marketing and focused on hiring resources. An investor who happened to be my former boss invested a small amount of capital in the business to help us build out some of our software offerings.