2min chapter

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Scale Your Business to $100M Using These A.I. Growth Tactics with Guillaume Cabane (#131)

Marketing Against The Grain

CHAPTER

The Seven Year Cycle of SaaS Migration

In the early 2000s, when I was just getting started working on online sales, the first cycle that we observed was very obviously the happening of Salesforce and all of the cloud computing and single use case SaaS. That's the first cycle of migration. And then after that cycle, that seven year cycle, we have another kind of like seven years cycle, which obviously was kind of empowered or generated by the 2008 economic crisis. The iPhone could be a new cycle, which is between the iPhone and all the rest of the mobile, computing mobile gaming happening and that crisis. So technical research shifts are going to be like seven, ten years. But they happen at different times. Bund

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