You'd want to have an idea of how what their what their expectation is. So are you saying this is something where you do like a test run of a couple and then try and lock them in for like a package for a couple of weeks or on a regular cadence? So it's not every week but once a month, something like that. Got it. And I'm guessing you're asking for those goals upfront rather than that afterwards, right? Ideally, you'd know that beforehand. Yeah.
Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Ryan Sager & Jesse Watkins of Who Sponsors Stuff.
They are the co-founders of Who Sponsors Stuff—a database that tracks which brands & businesses are advertising in email newsletters and brings the data straight to you. Ryan and Jesse have a wealth of combined knowledge and success working in the newsletter ad space.
In this episode, Louis, Ryan, and Jesse discuss…
- The best ways to prospect for ideal newsletter sponsors
- What you should include in your rate card
- How to increase repeat advertisers
- What you should do if a campaign doesn't perform well
- and so much more!
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