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Alex Su (Ironclad): Personal Brand + Community Playbook
BUILD with Blake Bartlett
What Are You Doing? Is It a Brilliant Idea?
When you see an opportunity that nobody else in the space is doing, maybe it's a brilliant idea. I think this is why I'm really impressed with Ironclad's leadership because they do things very differently. Our leadership team invested in community very early on. In our space, I think after we did, several other companies quickly followed. It's really hard to build up a community if you don't have people who are, you know, who have audiences or have ties to existing communities.
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