What AI Search Means for Brand Visibility: A Conversation with Omnicom’s Erin Lanuti
Marketecture: Get Smart. Fast.
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Navigating the Future of AI Marketing: Predictions and Trends
This chapter explores the emerging trends in AI marketing and the urgent need for brands to adapt to AI search technologies. The discussion highlights how consumer behavior is evolving in AI environments, necessitating a shift in traditional marketing strategies.
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