Intro

A post-settlement world requires post-settlement marketing. For many of us, the new rules imposed by the NAR settlement agreement have already gone into effect. For others, that change will come at the end of the week. If you’re still running the same marketing that you were before the shift, you can’t expect the same results. 

This is a special episode of This Week in Marketing, aimed at your overall marketing strategy for the road ahead. Jason Pantana interviews the No. 1 coach himself, Tom Ferry about the post-settlement marketing that drives consumer decisions now. 

You’ll learn the mindset, the messaging, the marketing channels, and the consumer psychology you need to make an impact in your market, as well as the best ways to protect yourself under the new rules.

Watch or listen now!