Welcome back, everybody, to another episode of the Niche Pursuits News Podcast, where Spencer and Jared bring you the most important headlines in the SEO space.

Spencer wastes no time this week and dives headfirst into an important video published on The Verge. 

Google and Alphabet CEO Sundar Pichai is interviewed by Nilay Patel, and he asks him some very direct, hard-hitting questions and comments, including ones about the future of niche sites.

He also asks him directly about Google using publishers’ content for its AI answers and talks about the catastrophic loss of traffic for independent publishers.

He discusses two sites that Spencer and Jared have discussed on several occasions: Housefresh and Retrododo, and he asks him about the availability of data from AI Overviews in Google Search Console.

Moving along, Spencer shares a supplemental article about Google’s Ads VP being asked about the impact of AI Search on publishers. 

And lastly, they discuss an article on the recent results from AI Overviews. 

Moving on to their Shiny Object Shenanigans, Spencer talks about an experiment he’s conducting with one of his sites where he received 11k visitors from Reddit in a single day.

Neal.fun is full of absurd and entertaining games which have likely gone viral, and it’s monetized with display ads.

When it’s Jared’s turn, he reveals Caffeine Informer, a DR73 site with 818 pages, a lot of helpful blog content, and organic traffic of 141k per month.

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