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4min chapter
Maintaining Customer Relationships For Lifelong Retention
Dan Kennedy's Magnetic Marketing Podcast
Understanding Why People Join and Stay Engaged in Memberships
This chapter explores the speaker's experience with association memberships and the breakthrough they had when incorporating return on investment. It also discusses why people join communities or associations and provides examples of businesses that have incorporated these principles into their strategies.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode