Navigating Community Growth in Developer Tools

Søren Bramer Schmidt, co-founder and CEO of Prisma, joins us to discuss the journey of building one of the largest developer communities in DevTools. 

Søren shares how Prisma's deliberate strategies have shaped its growth, feature prioritization, and the launch of new products like Prisma Postgres. 

We also explore the challenges of managing a vast user base and how Prisma is adapting to shifts in application development.

We discuss:

• How intentional partnerships with educators and influencers fueled Prisma’s early growth.
• Strategies to engage the GraphQL community and gain visibility on platforms like Hacker News.
• Managing a large developer community while balancing innovation with stability.
• The evolution from Graphcool to Prisma ORM, including lessons from early pivots.
• Launching Prisma Postgres and how community feedback influenced its development.
• Implementing a simple, usage-based pricing model and reducing infrastructure costs through self-hosting.

This episode is brought to you by WorkOS. If you're thinking about selling to enterprise customers, WorkOS can help you add enterprise features like Single Sign On and audit logs. https://workos.com/

Links:

• Prisma (https://www.prisma.io/)
• Prisma Postgres (https://www.prisma.io/postgres)
• Feldera (https://feldera.com/)