3min chapter

The Long Game cover image

How to Break Through the Noise in Marketing with Brian Honigman

The Long Game

CHAPTER

Teaching at a Guatemala University

i love explaining marketing concepts to folks who aren't in marketing. I the other day, i was exclaimed, my girl friend is learning about how apple or how facebook is impactd by apple removing r the tracking and all that. And she asked, how does tix tracking work? Which was never a question i would have expected to hear from her. Abudle, i did want to ask, how did you end up teaching at a guatemalin university? How did that come about?

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