
#13 How to set up the right OKRs for your company? | Kyle Rack, CEO and Co-founder of Proposify
Bootstrapped Stories
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Using Oak Hairs for Product and Engineering?
i will say ocrs are best used by product and engineering teams. Revenue targets are a little different, and i've found in practice that every department can use ok rs. For sales teams, for instance, it's generally better you just give them a revenue target. And marketing, same thing. Now, marketing will sometimes use e ok s to basi prioritize key metricks. But at end of the day, what you want from your marketing team is revenue, ye?
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