21min chapter

Send & Grow by SparkLoop cover image

How to build a local newsletter business — with Ryan Sneddon of Naptown Scoop

Send & Grow by SparkLoop

CHAPTER

Origins and Growth of Naptown Scoop

This chapter explores the inception of Naptown Scoop, a digital newsletter providing positive news for Annapolis, Maryland, free from political advertisements. The speaker discusses their journey from being inspired by a similar project to establishing their own successful local newsletter business, emphasizing the importance of understanding and being immersed in the community. They also touch on the benefits of running a local newsletter, including monetization potential and social capital gained from becoming a local celebrity.

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