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EP 17 - Retention 101: Creating Loyalty Programs That Don't Suck
Adspend with Ash Melwani and Rabah Rahil
My Big Issue With Loyalty Programs
Lunar and Solar launched a new service which is just loyalty programs, like setting up loyalty programs. Robert: Loyalty programs are premised on the fact that you're going to give the people that gave you the most money, a bunch of money off. "I don't even wait for this for episode, not episode, so you gotta get it out," he says.
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