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10min chapter
Pixar’s Ed Catmull: Throw out your rules
Masters of Scale
The Success of Toy Story and the Evolution of the Brain Trust
This chapter discusses the success of Pixar's film Toy Story and the subsequent IPO of the company. It also highlights how Steve predicted Michael Eisner's desire to renegotiate the deal and how Pixar entered into an equal partnership with Disney. The chapter further explains how Ed Catmull scaled up his team while maintaining creativity and introduces the concept of the brain trust, a group that helped solve creative problems.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode