MarTech Podcast ™ // Marketing + Technology = Business Growth cover image

Marketing Attribution vs. Channel Attribution - Scott Vaughan // Integrate

MarTech Podcast ™ // Marketing + Technology = Business Growth

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Brand Attribution - Part 2

Scott vaughan, c m of intigrate joins us in part two of our interview. Scott is going to tell us a little bit more about what attribution means,. specifically in the b to b space. We always want to hear from you, so we created ben j shap dot com slash question where you can send us your marketing questions.

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