The Flow: Episode 119 - Social Media Strategies for Podcasters | The Flow (with Katie Brinkley)
The Flow
The Four-Post Strategy for Converting Content
Katie outlines the four post types—awareness, elaboration, community, action—to build a bridge from social to conversions.
119 : The Flow: Episode 119 - Social Media Strategies for Podcasters | The Flow (with Katie Brinkley)
Ecamm Network
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Podcasters often struggle with one big question: How do I turn my content into actual business growth?
In this episode of The Flow, we’re joined by social media strategist Katie Brinkley to unpack how creators can go beyond downloads and likes to build real relationships that lead to loyal clients and communities. Katie shares her proven strategies for:
- Leveraging LinkedIn and Instagram as “conversation platforms”
- Repurposing podcast/video content for maximum reach
- Building a community that grows with you (without burning out)
- Turning listeners into paying clients through simple, authentic engagement
If you’re ready to stop chasing vanity metrics and start building genuine connections that move your business forward, this episode is packed with actionable insights.
Katie Brinkley is the CEO of Next Step Social & Podcasting, host of the top-ranked Rocky Mountain Marketing podcast, and a seasoned speaker at industry-leading events like Podcast Movement Evolutions and Social Media Marketing World. With over 20 years in media and marketing, Katie helps entrepreneurs grow their authority and revenue through strategic social media and podcasting. She’s passionate about helping creators turn their voice into their most powerful marketing tool.
Learn more at https://yournextstep.agency/
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